Stephen Pressfield on choosing new projects

“I always want to do something that number one I love – that just seizes me, rather than try to second-guess the marketplace…

…I’m definitely a believer that you have to be as fearless as you can be. Usually the projects that work out best for me are the ones that I think to myself no one in the world is going to be interested in this except me. I’m starting a new one now, which I’m not going to tell you about, but I have that exact feeling, that I must be crazy to do this because no one will care about it but me. But I’m interested in it and so I’m doing it.”

~ St. Ephan Pressfield